The Tyga x Geojam: Turning Dreams Into Reality commercial embodies Geojam’s mission to make unforgettable experiences possible. Inspired by Tyga’s upcoming album "Not Safe For Work," the spot teases an exclusive New Year’s Eve experience where five fans can win a private jet trip with Tyga from LA to Las Vegas. The winners will gamble with Tyga, stay at the Aria Hotel, and see him perform live at Jewel Nightclub. As the Creative Director, I conceptualized the storyline and guided the visual narrative, weaving together Tyga’s album themes with Geojam’s ethos of turning dreams into reality. The storyline follows Tyga at his desk before drifting into a dream sequence filled with luxury — private jets, high-stakes gambling, and electrifying nightlife — only to "wake up" at his desk, where a message on his screen reads, "Book experience with Tyga." This campaign builds excitement for Tyga’s album launch while driving fan engagement and platform participation through a once-in-a-lifetime opportunity.